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wy:now (pronounced "why now")

We are a self-care brand that bridges luxury with accessible prices. Pairing quality ingredients, with stimulating scents that are kind to the skin whilst being environmentally conscious.

Think thoughtfully concocted, plant-powered bodycare formulas to keep you fresh, clean and smelling divine from neck-to-toe, with good-for-skin ingredients, sumptuous textures and soul-centering essential oils, while our candles glow with a bouquet of specially blended fine fragrances to suit every mood, season or city you’re dreaming of.